SportsGeeking Out With Sean Callanan

Following another successful SEATLondon conference, Richard met up with SportsGeek host, Sean Callanan. Tune in to the latest episode (linked below) to hear the pair discuss: Richard’s start in sports and the beginning of Seven League Why it’s not about ‘fan engagement’ but more about ‘fan’s engagement’ The importance of dark social The most helpful app you’ll […]

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The 6 Nations Twitter Champions

With the omission of some key players, the official 6 Nations team of the tournament caused a stir in some rugby circles. The selection process comes through the championship’s data partner Accenture. The figures dictate who gets picked, but does that tell us the whole story of the 6 Nations? Here at Seven League, we have […]

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